"The law of attraction is that our thinking creates and brings to us whatever we think about, it's as though every time we think a thought, every time we speak a word, the universe is listening and responding to us." Louise Hay. With the rise of the positive thinking and positive psychology movement, many supposed "gurus" have emerged. Napoleon Hill wrote his classic book, Think and Grow Rich, in one of the most difficult times of America's history (the Depression), and the book is still in circulation today. Other promoters of positive thought run the gamut from Norman Vincent Peale to modern day pastors such as Joel Osteen of Lakewood Church in Houston, who preaches the new 'Prosperity Gospel.' We might ask ourselves, how can optimism hurt? Many of the people who follow these positive thought ideologies find themselves subjected to a regimen of self-hypnosis-like visualizations and verbalizations.